Specific terms relevant to the graphic design profession, such as software proficiencies, design specializations, and industry-recognized abilities, are strategically incorporated into resumes to enhance visibility to applicant tracking systems (ATS) and recruiters. For example, terms like “Adobe Creative Suite,” “user interface design,” and “brand development” signal specific skills and experience.
Effective incorporation of such terminology increases the likelihood of a resume being selected for further review. This practice has become increasingly crucial with the widespread adoption of ATS, which scan resumes for relevant terms before they reach human eyes. Historically, resumes relied on chronological work experience and general skill descriptions. However, the digital age necessitates a more targeted approach to ensure resumes effectively communicate relevant qualifications in a competitive job market.
